Introduction

Most of the research and algorithms in data science have resulted from decades of work by statisticians, mathematicians, and scientists.

The recent increase in the use of data science and machine learning algorithms is due to:

Data availability has increased the usage of digital devices and services, and the rise in usage of sensors technology and connected objects has led to the generation of more and more data. Moreover, cheaper storage is available to collect and store the data.

High computing power has become available at a low cost to process big datasets and use these complex algorithms.

Everyday Applications

Data science and big data are firmly embedded today in a lot of products and services that meet our daily needs. Some common examples of everyday applications of data science and big data include:

Biometrics

Such as face and fingerprint recognition, for unlocking phones using our faces or fingers.

Ride Matching

Matching drivers and commuters to simplify booking rides using taxi or other ride apps.

Recommendations

Recommendations for watching videos and shopping on e-commerce websites.

Targeting

Targeting, such as product advertisements based on search engine history.

Now, let us illustrate in more detail some industry use cases where data science and big data are used and have proven to be successful: